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It’s behind you! Panto magic a reality for local charity this Christmas, thanks to Community Support scheme

Newbury Building Society donates to Swings and Smiles through its Community Support scheme

Newbury Building Society has given children and their families of local charity Swings and Smiles a chance to fly away to Neverland this Christmas, as part of its Community Support scheme. 

The one-off donation of £380 will go towards a bundle of tickets to this year’s pantomime, Peter Pan, at the Hexagon in Reading. The contribution will also cover the cost of an interval ice cream and a chance to meet the cast after the show – including Cbeebies superstar Justin Fletcher. 

Laura Lewis, Manager at Swings and Smiles said: “We are so grateful to Newbury Building Society for funding our trip to the pantomime this year.  At Swings & Smiles we support and encourage everyone to have fun. Going to the theatre as a group allows the whole family an opportunity to be together which wouldn’t always be possible.”

Newbury Building Society’s Community Support scheme provides financial assistance to a wide range of local organisations involved in improving community life within its branch towns. Typical award amounts start from £100 with a cap of £500.  

Emma Simms, Marketing and Communications Manager at Newbury Building Society said: “The communities in which our branch network operates form the heart of the Society. We are committed to giving something back to the communities in which our members and staff live and work, and pride ourselves on being a local institution. Swings and Smiles is one such organisation that makes a huge difference to the local community and thoroughly deserves the £380 award to enable a trip to the pantomime. We hope the children and their families enjoy the show ahead of Christmas.”

Applications for the Society’s Community Support scheme funding are considered twice a year in May and November, and an application form can be found on the dedicated webpage. Projects that promote and encourage sporting activity and in the arts, support education and development, and benefit the local environment within the Society’s branch towns will be considered. 

Swings and Smiles is a Thatcham based charity (1120598) that provides a specialist recreational facility for families of children with special needs. The organisation offer an environment where people with special needs and their carers, siblings and the whole family can play together without the pressures often experienced in wider community settings.

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Sian Dennis Senior Marketing and Communications Assistant

Sian is responsible for creating collateral to support the overall marketing strategy and generate buzz about the Society to the outside world.

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